Powerful engagement tools bring together messages you’ve received across all your social accounts in one place. The unified inbox is great for larger teams and makes it easy to assign conversations and respond to your followers at scale. Sprout Social is a powerful all-in-one social media management platform that is best suited to large businesses and enterprise customers. The social calendar tool is similar to most other platforms on this list. It features an intuitive interface that you can use to schedule posts ahead of time across platforms.

Or, if you're focused mostly on Instagram, here are 3 ways to automatically post to Instagram for Business. While we include many social media software program options that cost $100 per month or more, we gave preference to providers that offer an inexpensive or free option as well as a free trial. The Standard plan includes many of the features of the Professional plan, yet you can only manage up to five social profiles if you choose this option, among other reduced features.

Designed for agencies, Sendible does have a feature mix that can appeal to small to midsize businesses . Aside from scheduling and publishing content, you can also manage all your customer communications in the platform, including all major social platforms plus SMS, WhatsApp, LiveChat, and apps. Hootsuite is one of the most long standing social media management tools around – and one of the most expensive. It’s used by some of the biggest brands including 800 Fortune 1000 companies. In this post, we’re breaking down the best social media management tools to level-up your social media strategy. Social media management tools manage your social media interactions by automating communication and scheduling posts from one dashboard.

Sort & filter posts per label to view and find the right content. Case studies Discover how some of our users have transformed their businesses with Sendible. For Instagram, Tailwind has first-class hashtag selection capabilities and an agile scheduling platform. As you can see from my screenshot above, Tailwind will recommend hashtags to you as you input your caption, which also supports bold and italic fonts.

A social media manager is in charge of handling social media activities with many tasks, from creating, scheduling content to analyzing data, and engaging with the audience. With an eye on your social reputation, Moz Fresh Web Explorer is an excellent tool for tracking your social mentions across the interwebs. Not only does it send real-time mention alerts, but it also enables keyword notifications, so you can easily quick-share content relative to your brand and audience. Sort through all the noise and dig up what’s relevant to you. Looking to manage multiple brands and with your team without breaking the bank? Post Planner has always excelled as a platform that helps you find and leverage user-generated content to augment your social media strategy.